Skip to main content
Real Estate

RE/MAX Cover Letter — Example & Free Generator

Applying to RE/MAX? Draft a tailored cover letter below in seconds — free, no signup to start — then learn exactly what a strong RE/MAX cover letter should say.

Free, no signup to start. Edit everything before you send.

What a strong RE/MAX cover letter does

Names the exact role and why you want it at RE/MAX — not a generic "I'm excited to apply."

Leads with one quantified win that maps to the job (e.g. Property Management, Leasing, REIT).

Connects your motivation to RE/MAX's real estate work — specific, but never fabricated.

Stays to one page (220–350 words) and ends with a confident call to action.

The 4-paragraph structure

  1. 1. The hook

    The role you're applying for at RE/MAX and a one-sentence reason you're a strong fit.

  2. 2. The proof

    One concrete, quantified accomplishment that maps to the job's core requirement.

  3. 3. The why-RE/MAX

    Why RE/MAX specifically — tie your motivation to the team's work.

  4. 4. The close

    A brief, confident sign-off with a clear call to action.

Frequently asked: RE/MAX cover letters

Do I need a cover letter to apply to RE/MAX?+

A cover letter is rarely strictly required at RE/MAX, but it's often optional-and-recommended — especially for competitive real estate roles. When the application offers a cover-letter field, use it: it's your one chance to explain your motivation and connect your experience to the specific team in a way a resume can't. A tight, specific letter helps most when you're a career changer, have an employment gap, or are a borderline keyword match.

What should a RE/MAX cover letter include?+

Open with the exact role and a one-line hook on why you're a fit for RE/MAX. Follow with one quantified accomplishment that maps to the job's core requirement (think skills like Property Management, Leasing, REIT). Then a short paragraph on why RE/MAX specifically — tie your motivation to the kind of work the team does, without inventing facts. Close with a confident call to action. Keep it to 4 short paragraphs.

How long should a RE/MAX cover letter be?+

One page, 220–350 words, four short paragraphs. Recruiters skim, so front-load the most relevant accomplishment. Anything longer than a page tends to get skimmed past — concise and specific beats long and generic for a RE/MAX application.

Does RE/MAX read cover letters, or just the ATS?+

RE/MAX screens resumes with its applicant tracking system (UKG Pro), and the cover letter is typically read by a human recruiter after the resume clears that first parse. So get your resume past UKG Pro first (matching the posting's keywords), then let the cover letter do the persuasion. Run a free ATS check on your resume before you apply.

Get your resume past RE/MAX's ATS first

RE/MAX screens resumes with UKG Pro before a recruiter reads your cover letter. Check your resume free and see the exact keywords you're missing.

More tools: score an existing cover letter, all company cover-letter guides, or the full cover-letter guide.